I read the newest row on 11 November 2026.

Tool

The figures, side by side.

One username. Followers, average views, engagement, and the audience mix, on a page both of you can open. I will not write a price. The table does not have one.

Portrait of Steven Wickenheiser, from the public picture on the card.

Steven Wickenheiser

@bikegearlust

4,900Followers
8,000Average views
3.8%Engagement
+70%Against the median
Subject
Cycling gear reviewer
Place
Kelowna, BC, Canada
Shelf
Margin

The shelf is my cut, from the follower count, when the count is there. It is not a fee. I read these figures on 11 November 2026.

Audience mix

Where the audience sits

  • United States27%
  • United Kingdom8%
  • Canada8%
  • Other56%

How old that audience is

  • 13–171%
  • 18–2416%
  • 25–3444%
  • 35–4428%
  • 45+12%

The gender split of the audience

  • Female4%
  • Male96%

There is no price on this sheet. If you needed a number to pay, ask each other, with these figures in front of you.

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